• All Business Manager users with access to Merchant Tools → Online Marketing
• Store admins (e-commerce managers of each subsidiary)

A typical Black Friday mechanic: 15% from 150, 20% from 200, 30% from 300, plus a gift from 300.

Why two promotions

In a single tiered promotion, only the highest tier reached applies. A gift on one tier and a discount on another cannot be combined. The discount and the gift must therefore be two separate promotions in the same campaign.

Recommended structure

• Promotion 1: Order promotion, tiered discount on the order total
• Promotion 2: Product or Order promotion with the gift (Bonus Product)

• Do not put the gift and the discounts as tiers of the same promotion: the gift would be removed when a higher discount tier is reached.
• The two promotions must be allowed to combine. With Exclusivity = Class, they combine only if they are of different classes (e.g. Order discount + Product gift).
• The gift threshold of a Product promotion is calculated on the qualifying products. The threshold of an Order promotion is calculated after product discounts.
• The gift must be online, searchable and in stock.

1. Create the tiered discount
Go to: Merchant Tools → Online Marketing → Promotions

• Click New, enter ID and Name, set Enabled to Yes
• Promotion Class: Order, type With Amount of Qualifying Products
• Enter the first tier (e.g. Buy 150 or more and get 15 Percent Off)
• Click Add for each additional tier (200 → 20%, 300 → 30%)
• Click Apply in each section

2. Create the gift

• Click New, enter ID and Name, set Enabled to Yes
• Promotion Class: Product (gift triggered by the amount of qualifying products) or Order (gift triggered by the order total)
• Enter the threshold (e.g. 300) and select Bonus Product(s)
• Select the gift SKU
• Click Apply in each section

3. Check compatibility

• Set Exclusivity to No on both promotions, or to Class if they are of different classes

4. Create the campaign
Go to: Merchant Tools → Online Marketing → Campaigns

• Set Start Date and End Date
• Assign the coupon if needed
• Add both promotions in the Experiences section

5. Test

• Cart at 150, 200 and 300: check the discount tier
• Cart at 300: check that the gift is added in addition to the 30%

Procedure Notes

• The same logic applies to free shipping: create it as a separate Shipping promotion in the same campaign.
• See the FAQ Can rewards from different tiers be combined in a tiered promotion?