• All Business Manager users with access to Merchant Tools → Online Marketing
• Store admins (e-commerce managers of each subsidiary)

A personal code is a coupon attached to one person or partner (doctor, influencer, media, staff member, customer support case).

Structure

Each personal code uses three objects with the same ID:

• a Coupon holding the code
• a Promotion holding the benefit (e.g. 30% on the order total if merchandise total >= 1)
• a Campaign linking the coupon and the promotion

Using the same ID for all three makes each code easy to find, deactivate or report on.

• With Exclusivity = Global, the personal code blocks every other promotion, including free shipping and gifts. Choose the exclusivity deliberately.
• The threshold must be 1 or more. A value of 0 is not valid.
• Codes are case sensitive when Case Sensitive is set to Yes.
• Set redemption limits for staff and support codes to avoid uncontrolled use.
• A code without an end date stays usable until it is disabled.

1. Create the coupon
Go to: Merchant Tools → Online Marketing → Coupons

• Click New
• Enter the ID (e.g. the person or partner name)
• Set Enabled to Yes
• Select Single Code and define the code
• Set redemption limits if needed
• Click Save

2. Create the promotion
Go to: Merchant Tools → Online Marketing → Promotions

• Click New, use the same ID as the coupon
• Set Enabled to Yes
• Set Exclusivity (see warnings)
• Promotion Class: Order, type With Amount of Qualifying Products
• Enter the threshold (1 or more) and the discount (e.g. 30 Percent Off)
• Click Apply in each section

3. Create the campaign
Go to: Merchant Tools → Online Marketing → Campaigns

• Click New, use the same ID
• Check Enable Campaign
• Set dates, or keep No Start Date / No End Date for a permanent code
• Under Coupons, click Manage and add the coupon
• In Experiences, add the promotion

4. Test

• Apply the code in the cart: check the discount
• Add another active promotion: check that the combination behaves as expected

5. Deactivate a code

• Uncheck Enable Campaign, or set an End Date

Procedure Notes

• Use a consistent naming convention per type of code (e.g. a prefix for doctors, another for influencers).
• For codes distributed to many people with the same benefit, use Multiple Codes on one coupon instead.