• Salesforce Commerce Cloud administrators
• E-commerce administrators responsible for configuring storefront promotions
• Users managing promotional campaigns in Business Manager
• Users who already understand the basic relationship between campaigns and promotions

This procedure explains how to configure a Gift With Purchase (GWP) promotion where customers must purchase a specific combination of products to receive a free bonus product.

The promotional logic covered by this procedure is:

A + B + (C OR D) → Free Bonus Product

This means that the customer must satisfy the required product combination before the bonus product is added.

In the configuration documented here, the promotion has been tested with two valid storefront combinations:

• RHA® Hydra Mask + Active Microscrub + RHA® Serum → Free (3D) Lip
• RHA® Hydra Mask + Active Microscrub + Advanced Filler → Free (3D) Lip

The objective is to configure the qualifying product combination correctly while keeping the bonus product separate from the products used to trigger the promotion.

The promotion must belong to a campaign

A promotion cannot operate independently. It must be associated with a Salesforce Commerce Cloud campaign.

Before testing the promotion, verify that:

• The campaign is enabled.
• The promotion is enabled.
• The promotion is correctly associated with the intended campaign.
• The campaign schedule is currently valid.
• Start and end dates, when configured, include the current testing period.

If any of these conditions are incorrect, the promotion may appear correctly configured in Business Manager but will not activate on the storefront.

Customer Group must be Everyone

For the current Teoxane promotional setup, the campaign Customer Group must be Everyone.

The promotion inherits its customer eligibility from the campaign to which it is associated.

Required Qualifiers must be All

The campaign must use:

Required Qualifiers: All

Always verify this value when reviewing the campaign association displayed at the bottom of the promotion.

Coupons are optional

A coupon is not required for this promotional mechanism.

A coupon may be added if the business scenario requires customer activation through a promotional code.

If a coupon is used:

• It must be correctly associated with the campaign.
• It must be enabled.
• Its validity period must cover the campaign period.
• The coupon must be entered on the storefront before expecting the promotion to activate.

If no coupon is required, the promotion can activate automatically when the qualifying product combination is present.

Review promotion compatibility before launch

Compatibility and exclusivity rules are configured at promotion level.

For this example, the promotion uses:

Exclusivity: NO (Can be combined with any promotion.)

This is a business decision, not a mandatory configuration for every GWP.

Before launch, determine whether the GWP:

• can coexist with other promotions,
• must be exclusive,
• must be exclusive against promotions of the same class,
• or requires specific combinability rules.

Do not copy the exclusivity configuration from this example without considering the intended commercial behavior.

Do not confuse qualifying products and the bonus product

The qualifying products determine whether the customer earns the gift.

The Bonus Product is the reward.

Do not add the bonus product to the qualifying combination unless it is intentionally also part of the purchase condition.

1. Open Promotions in Business Manager

From Salesforce Commerce Cloud Business Manager:

Merchant Tools → Online Marketing → Promotions

Open the promotion you want to configure or create a new promotion.

For this scenario, the promotion represents:

A + B + (C OR D) → GWP

2. Configure the General promotion settings

In the General section, enter an ID that makes the promotional mechanism understandable to another administrator.

The example shown uses:

ID:
Onboarding - A + B + (C OR D) get bonus product

Set:

Enabled: Yes

The remaining administrative fields such as Name, Callout Message, Promotion Details, Tags and Image can be completed according to the requirements of the campaign.

The important operational requirement is that the promotion is Enabled.

Click Apply after completing the section.

3. Configure compatibility

Scroll to Compatibility.

The example uses:

Exclusivity:
NO (Can be combined with any promotion.)

No Exclusivity Group, Combinable Promotions or Mutually Exclusive Promotions are configured in the example.

This means the GWP is not being prevented from interacting with another promotion by the compatibility settings shown here.

However, this setting must always be reviewed according to the intended campaign behavior.

Click Apply after making any changes.

4. Select the Promotion Class

In Promotion Rule, configure:

Promotion Class: Product

This is important because the promotion is based on a combination of specific products and ultimately grants another product as the reward.

Do not select the promotion class based only on the fact that the customer receives a gift. The complete mechanism must correspond to the qualifying-product structure required by the scenario.

5. Select With Combination of Products

For the promotion type, select:

With Combination of Products

This promotion type allows the qualifying logic to be constructed from multiple product groups.

The scenario being configured is:

A + B + (C OR D)

The qualifying combination is therefore more complex than simply selecting a list of products eligible for a promotion.

This distinction becomes critical when configuring the Included Products.

6. Configure the reward as a Bonus Product

In Discount, select:

Bonus Product(s)

Then enter the product ID of the product that customers should receive for free.

In the example:

Bonus Product: (3D) Lip
Product ID: 700129-01

This product is the reward generated by the promotion.

It is not one of the products customers need to purchase to qualify.

7. Build the qualifying product combination

This is the most important part of the configuration.

Under Discounted Products, click Edit.

The Included Products window opens.

The configuration shown contains three separate Included Products groups.

Included Products 1

Add:

• 700215-00 - RHA® Hydra Mask
• 700200-00 - Active Microscrub

Both use:

Qualifier: ID
Operator: equals

These two product IDs are stored inside the same Included Products group.

Included Products 2

Create a second Included Products group and add:

• 700027-05 - Advanced Filler - Normal to combination skin

Use:

Qualifier: ID
Operator: equals

Included Products 3

Create a third Included Products group and add:

• 700029-05 - RHA® Serum

Again use:

Qualifier: ID
Operator: equals

The final configuration should therefore contain:

Click Save.

Important

Do not treat the Included Products editor as a simple visual transcription of the business formula.

The storefront validation is essential here because the objective is specifically to obtain:

Hydra Mask + Active Microscrub + Advanced Filler → GWP

OR

Hydra Mask + Active Microscrub + RHA® Serum → GWP

The screenshots confirm that both combinations successfully trigger the free (3D) Lip.

8. Review Maximum Applications

The promotion contains a Maximum Applications field.

Use this field only when the number of times the promotion may apply to a single order must be restricted.

For example, this becomes important if purchasing multiple qualifying sets should not result in multiple free gifts.

Do not set a value automatically. The required behavior depends on the commercial rules of the campaign.

9. Review product exclusions

The promotion also provides:

Disable global product exclusions

Leave this setting according to the intended product governance for the campaign.

Do not change it simply to make a promotion work during testing. Global product exclusions may exist intentionally.

10. Save the Promotion Rule

Click Apply at the bottom of the Promotion Rule section.

Confirm that Business Manager displays:

Promotion rule was successfully saved.

Do not leave the page immediately after configuring the Included Products. The Included Products popup and the Promotion Rule itself have separate save actions.

11. Verify the campaign association

At the bottom of the promotion, review Schedule/Qualifiers/Compatibility.

Confirm that the promotion is associated with the intended campaign.

For the configuration shown, verify in particular:

Type: Campaign
Customer Groups: Everyone
Required Qualifiers: All

Also confirm that the associated campaign itself is enabled and currently within its active schedule.

If the promotion uses a coupon, verify the coupon association and status as well.

12. Test the first valid qualifying combination

Go to the staging storefront.

Add:

• RHA® Hydra Mask
• Active Microscrub
• RHA® Serum

The expected result is:

(3D) Lip is automatically added as a free gift.

The storefront should display the bonus product separately from the purchased products and identify it as a free gift.

This validates the first expected branch of the promotional scenario.

13. Test the second valid qualifying combination

Remove the products from the previous test or start with a clean cart.

Add:

• RHA® Hydra Mask
• Active Microscrub
• Advanced Filler - Normal to combination skin

The expected result is again:

(3D) Lip is automatically added as a free gift.

This validates the second expected branch of the promotional scenario.

14. Test the complete product set

The screenshots also show a cart containing:

• RHA® Hydra Mask
• Active Microscrub
• RHA® Serum
• Advanced Filler
• (3D) Lip as the free gift

Verify that introducing both alternative products does not create an unintended storefront result.

In particular, check that the customer does not unexpectedly receive multiple gifts if the intended business rule is to award only one.

This test becomes particularly important when Maximum Applications is not explicitly limited.

15. Perform negative tests

Do not validate this promotion only by proving that the gift appears.

You must also prove that it does not appear when the qualifying combination is incomplete.

Remove one qualifying product at a time and verify the resulting behavior.

For example, test baskets that do not contain the complete required combination.

The free (3D) Lip must not remain in the basket when the promotional conditions are no longer satisfied.

If removing a required product leaves the gift active, return to Business Manager and review the Included Products structure and promotion configuration.

Procedure Notes

• Promotion Class: Product
• Promotion Type: With Combination of Products
• Reward: Bonus Product(s)
• Bonus Product: (3D) Lip, 700129-01
• Commercial logic: A + B + (C OR D) → GWP
• The documented storefront tests confirm that both intended qualifying combinations can trigger the bonus product.
• Keep the bonus product separate from the products used to qualify for the promotion.
• Always validate both positive and negative basket scenarios.
• A successful save in Business Manager does not prove that the business logic is correct.
• Always validate the final behavior on the staging storefront.
• The promotion must be enabled.
• The associated campaign must be enabled.
• Campaign scheduling must be valid.
• Customer Group must be Everyone for the current Teoxane setup.
• Required Qualifiers must be All.
• Coupons are optional, but when used they must be enabled and correctly associated.
• Compatibility and exclusivity rules must be reviewed for every promotion rather than copied automatically from another campaign.